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PAY PER CLICK (PPC) MANAGEMENT SERVICES

Pay-Per- Click, is the most effective marketing model to direct traffic to your website through the advertisements on the leading search engines and other relevant sites or directories. But, paid search campaign is not a ‘set it and forget it’ – as you need to spend time in managing your ads – that’s where the PPC management services come in the picture. It requires careful and consistent monitoring and management due to many factors, and mismanagement can lead to ineffective ads and loss of budget, resulting in a money drain.

  • PPC search campaign strategy
  • Keyword research and selection
  • Ad creative development

SEO Discovery offers a complete PPC program development as well as ongoing optimization as a part of their PPC management services in India or worldwide. If you’re not happy with your existing PPC campaign, we can also overhaul it for best results.

Our PPC Process

Our comprehensive PPC strategy ensures increase in ranking in different search engines.

Discovery

Pay per click is a powerful advertising tool for businesses to get started quickly, it can help one man bands all the way through to large established bluechip corporations. Pay per click should be a primary marketing choice because of its quick results and powerful traffic delivery potential.

When choosing pay per click a business/individual must take into account that a small spend is unlikely to go far, especially in a competitive marketplace.

seo process

Strategy

PPC stands for pay-per-click, a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Essentially, it's a way of buying visits to your site, rather than attempting to “earn” those visits organically. Search engine advertising is one of the most popular forms of PPC.

Search engine advertising is one of the most popular forms of PPC. It allows advertisers to bid for ad placement in a search engine's sponsored links when someone searches on a keyword that is related to his or her business offering.

design process

Optimization

Managing, testing, refining and ultimately, improving campaigns that exist within a pay per click marketing campaign. Optimization can, and should, take place in all of the following levels and components of a paid ad campaign: Campaigns. Ad Groups.

Setup separate campaigns for the search network and the display network instead of using both in one campaign for easier management and tracking.

seo process

Content

Pay-per-click is commonly associated with first-tier search engines (such as Google AdWords and Microsoft Bing Ads). With search engines, advertisers typically bid on keyword phrases relevant to their target market.

Pay-per-click is commonly associated with first-tier search engines (such as Google AdWords and Microsoft Bing Ads). With search engines, advertisers typically bid on keyword phrases relevant to their target market. Social networks such as Facebook and Twitter have also adopted pay-per-click as one of their advertising models.

seo process

Reporting

SEO Discovery offers a complete PPC program development as well as ongoing optimization as a part of their PPC management services in India or worldwide. If you’re not happy with your existing PPC campaign, we can also overhaul it for best results.

Assertive-Media offers advanced pay per click reporting for clients that can be tailored
subject to client requirements. Our reporting features are designed to help deliver
comprehensive information about budget spending, visitor acquisition, conversion profiles,
keyword attributes and more.

seo process